Meet the team

Andrew Cameron

Internal Comms Professional

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I have over 25 years of working with some of the world’s biggest brands, helping them to change, adapt, become more resilient and sustainable. In the late 1990s, I studied at Henley Business College which included a dissertation on the role of employee engagement in the success of change programmes.


I have a background in theatre and video production, and since 2000 have been helping organisations understand the importance of storytelling, narrative structure and stakeholder engagement, particularly when trying to align culture to new strategic objectives.

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Latest insights from Andrew Cameron

Leading through times of uncertainty
Transformation & change

Leading through times of uncertainty

If you find yourself in a position where you need to lead through a period of uncertainty, these rules will help you do it well ...

How to get organisational culture 'right'
Organisational culture

How to get organisational culture 'right'

A company’s culture can make or break it. So, how do you ensure you’ve got it right? By understanding your core behaviours, processes and signals for a start...

Overcoming resistance to change
Transformation & change

Overcoming resistance to change

Undergoing a structured change programme? Overcoming resistance is likely to be your biggest hurdle. Here's how to identify the problem and what to do about it.

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